SESSION DETAILSSummit Tracks
Hosting top executives at high-volume homebuilders
Hosting top executives and property managers at multifamily companies.
Hosting owners and top executives at luxury homebuilders.
Avi Rosenthal
Managing Partner, bluesalve partners
High Volume Track Chair
Brandon Savage
Chair, TecHome Builder Summit
MultiFamily Track Chair
John Galante
President, AE Ventures
Luxury Track Chair
Stay in the Know With Expert Presentations
HIVOL Sessions
What are the ideal front-end collaboration processes and how are top high-volume builders driving toward them with organizational and trade partnership excellence? This session will dig in on best practices for tech strategy, merchandise and marketing planning covering:
- how to develop tech standard and options offers
- tech marketing messages that generate overall lift for home sales
- marketing materials and sales processes that generate strong take rates for tech options
If you don’t get the front end right, you won’t optimize your play or maximize your results.
What are the ideal back-end collaboration processes and how are high-volume builder exemplars developing and executing on them? This session presents best practices for home tech system design and engineering, production planning and jobsite management, plus best practices for homeowner onboarding and long-term customer care and support. Excellence in front-end processes drive sales and revenues, but the back-end processes are what drive profitability and customer satisfaction, delight and referrals.
The COVID pandemic has triggered an unprecedented shift from work in the office to work from home (WFH) for millions in America. The WFH trend was the most important driver of the 2020-2021 housing and residential real estate boom and persists as a driver of new household formation and moves for buyers seeking more space, more comfort and a better accommodation of WFH. WFH is intrinsically a tech-centric trend as a stack of traditional workplace technologies, especially including video conferencing, are at the heart of WFH. Given these massive and fairly obvious facts, what (beside pointing to the option of an extra bedroom) are builders and their vendors and trade partners doing to leverage WFH and win more buyers because of it? In this session, we’ll look comprehensively at winning with WFH including:
- The tech stack including built-in infrastructure elements and attached devices
- WFH accessory tech like shade control and motorization, lighting control, indoor air quality and remote door control and communication
- Room design including access to and control of natural light, work ergonomics, acoustics and sound attenuation
- Furniture for model homes and potential reselling
No room in the house offers a better hook for winning buyers in today’s market. This session will help you seize the moment!
Health and wellness is another mega-trend driving decisions on homes and commercial real estate and another area where tech plays a strong role in delivering the desired benefits. In this session, we’ll:
- Outline the primary tech product families that contribute to health and wellness from indoor air and water quality to healthy lighting and sound
- Articulate good-better-best packaging
- Suggest marketing approaches that will engage buyers and make health and wellness a winner for high volume builders.
Huge growth in electric vehicles (which primarily charge at home), the unreliability of electric grids and surging, cataclysmic storms, government-incentives and more are driving the opportunity for builders to make a new and more comprehensive plays on power generation, storage, smart electrical distribution and energy monitoring. We’re past the beginning of this trend and great TecHome builders need to get their offers, merchandise assortments and vendor and trade partner relationships shaped up to win more homebuyers and make more money per home. This session will:
- provide detail on the anatomy of these systems
- sketch good-better-best plays
- explain government and financing incentives
- propose crawl-walk-run-fly scenarios
- and showcase the successful plays and lessons learned of builders already in the game
This is another megatrend and huge new vs. used home differentiator that your company needs to make progress on now!
MULTIFAM Sessions
What do multifamily property investors think of tech? What kinds of tech lifts value in their eyes? What tech detracts from value? What are the relative values? Beyond specific products and technology what are investors looking at in terms of design and system operation to understand value. This session will bring you the views of analysts in this oh so important area.
If you want to wow with tech what would you offer in units from lower-end markets to the lux high-end? We’ll tune into developers, operators and tech consultants to provide an outline and provide ideas for you to work with on your next new start or major renovation.
There’s now a well-established flow of tech concepts from hotels, resorts and public entertainment establishments to the multifamily world. And it’s mostly evident in shared spaces and amenities. This session will check in on some of the latest cool ideas. How do they translate for multifamily and how can you make them winners at your properties?
Opex savings have become a major point of consideration for tech investments. There are many ways tech can help you save big and small amounts of opex. In this session, we’ll present the top seven and provide tips on how to maximize the savings through good tech acquisition processes and good system design.
The other side of the tech investment value proposition is revenue enhancement either in the form of enabling higher-rents or ancillary revenue streams and commissions. Again, here we’ll present the top seven we’ve identified including both discrete tech products and subsystems and integrated systems with service attachments. We’ll also explore the positioning options for revenue enhancements looking at the pros and cons of incorporating them in rent vs. stand-alone and when to use each technique.
LUX Sessions
Progressive homebuilders recognize tech is in demand among luxury buyers, but it can only be delivered with the requisite quality if addressed early and professionally. Lux builders and their architect and designer partners must explore needs, wants and features with clients during initial home ideation and then design and engineer tech into home plans as an element integral with structures, finishes and mechanical and electrical systems. This session will walk through successful collaborations among builders, architects, designers and tech integrators and put forward a set of principals you can use to develop your own approach.
There are technologies that enhance specific rooms and spaces and tech that enhances living experiences throughout the home. This session focuses on the state-of-the-art in whole-home lux tech experiences, showcasing the latest and greatest products and implementations in:
- Home Automation
- Audio, Video & Acoustics
- Lighting
- HVAC & Air Quality
These are the systems that deliver the general coolness, convenience and well being your clients are looking for throughout their homes.
From everyday enjoyment, relaxation and multi-tasking to family time and entertaining guests, great rooms, dining rooms and outdoor patios, pools and decks are the spaces where your clients are spending most of their waking time and doing a lot of their social status projection. The tech in these spaces needs to be closely tuned to your clients specific lifestyles and a match with their self-image. These sessions will give you more ideas to present to your clients to get the brainstorming going and get tech right for them.
The places where couples and individuals retreat for more private indulgences, rest, relaxation and recreation are rich with tech enhancement options. We’ll tour some of the coolest and most innovative plays in the county to expand your arsenal of ideas for these key spaces.
Work From Home (WFH) is a massive trend and your lux clients are among the neediest power users of WFH tech. You need to enable everything they want to do in WFH and how they want to look and feel doing it. Again, this will be a tour of great tech and design ideas from showcase installations, but we’ll also help you understand what table stakes are and what’s a wow in this critical area.
Limited hosted seats are available, act now!
